Enterprise Micro Operation
Marketing to Customers/Industries Based on Enterprise WeChat Data
SCRM + Enterprise Micro Operation
The marketing service management of “customer life cycle” is realized through three modules of “Expansion”, “Operation”, and “Governance”.
Efficient Acquisition of Customers Legal Guidance Traffic
Channel Live Code
It can create two-dimensional codes with parameters, distribute customers from different channels to different employees for reception, and automatically label customers with channels. It also can record the number of customers added by each channel, to achieve the purpose of customer stratification and statistical promotion effect of different channels.
Feature Highlights
Efficient customer diversion, customized Settings, automatic tagging channels, real-time data analysis.
Fine Management to Increase Conversion Rates
Refine Customer Operations
Group messages can be set according to different application scenarios and customer groups to help precision marketing.
Customer Label
Customer tags can help operators to cut the user group into more fine-grained levels, realize the transformation from extensive operation to fine operation, facilitate the later development of targeted marketing activities, and drive customer care, recovery, incentive and other strategies.
Data Governance and Timely Risk Control
Data Communication and Archiving
Compliance archiving of enterprise WeChat chat content facilitates conversation quality inspection and internal management and operation, and avoids non-standard conversation of customer service and operation staff.
Loss Warning, Risk Prevention
When customers or employees delete, it will remind the corresponding employees and administrators to facilitate the adoption of recovery communication measures.
Customer Allocation Replanning
Enterprises can assign ex-employees to other employees to reduce the loss of enterprise customer resources and reduce the impact of service interruption on customer service experience.
Tracking Customer Behavior Based on WeChat